The UK’s First Medical Aesthetic Tracker
The Medical Aesthetics industry is facing big changes this year, with new regulations being introduced to make the industry safer for patients. With these changes and a lack of data available, it can be hard to understand where the market is heading.
In answer to this, we’re launching the UK’s first non-surgical and surgical Medical Aesthetics Tracker, which provides you with the first-ever in-depth look at the aesthetics market.
Our Medical Aesthetics Tracker continuously monitors and reports on the UK aesthetics market, identifying changes and opportunities in treatment types, customer attitudes and behaviours, and aesthetic overall trends.
“People considering cosmetic treatments in the next 12 months are considering doing so because of increased prevalence of video calling. In fact, 8 out of 10 (80%) adults considering treatments say that “seeing myself on video calls/photos” has an impact on their attitude towards their own appearance.”
How does it work?
We send out two surveys every six months, measuring the size of the aesthetics market and its current trends. We interview a total of 7,500 people to understand:
Market size by gender, age group and region
Brand awareness - understand how your patients know, feel and respond to your products / treatments
Satisfaction levels of each treatment type
Patient attitudes and motivations - how people feel about their appearance, attitudes and mental health
What are the benefits?
So why do you need access to the Medical Aesthetic Tracker? By utilisting the in-depth insights, you’ll be able to guide your company’s business and marketing strategy to aid organisational growth.
With our tracker, you can:
Identify where the market is growing and how to effectively target your patients
Analyse how the distribution networks are changing to identify target markets regionally
Arm your sales team with the most up-to-date information ahead of their consultations with healthcare professionals
Stay ahead of your competitors with continual insights about market trends
Our experience has taught us that the world of Medical Aesthetics is complex. As an industry that is highly regulated, there are numerous challenges and issues to understand, as well as opportunities and trends to investigate - something we our Medical Aesthetics Tracker can help with.
If you’d like to speak to a member of our team about the Medical Aesthetics Tracker, contact us at hello@rare.consulting
