A partner, not an agency

Creating and implementing a strategy doesn’t just happen overnight. We build long lasting relationships with clients, ensuring that they are ready to deliver on their customer promise. As well as setting the roadmap we help businesses transform from the inside out, helping them to achieve their goals.

Providing clarity and context

From brand research, customer research, audience segmentation, advertising effectiveness and beyond... we use the perfect blend of qualitative and quantitative research techniques to provide clients with clarity to their everyday marketing problems.

Creating a strategic roadmap to success

We don’t just write a research report and walk away. We help clients develop effective marketing strategies to ensure customer first-success. We start by understanding the underlying motivations of what customer want, and help clients get ready to deliver on this promise, by helping them transform from the inside.


Sign up to Rare: Insights

Rare: Insights is our monthly newsletter!

Every month we carry out a short piece of research on the themes that matter the most to our clients and to the industry. The newsletter will include a few recent articles, a survey and the thoughts of an expert on the topic. All this topped up with funny comics made by our very own team! Sounds good, huh?


Pudding is our tool to get instant feedback from a targeted and impartial panel of consumers on your designs or projects, so you can be totally confident in your design decisions.