How To Create Better Creative Campaigns With Data Driven Insights.
In this webinar, we'll looked at how market research can help shape creative strategy, with industry insights from Jimmy Docherty, Creative Director at Mindfield Advertising.
25 May 2022
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Key Takeaways
Creative research creates tailored communication to your current and potential customers ensuring you can guide them to take action.
Research can help you determine (or fine-tune) your single minded proposition, helping to define your brand’s promise.
Market research helps you to minimise risks by highlighting what creatives will work for your target audience.
