Understanding True Customer Loyalty
Understand what loyalty means to your business with a training course that defines what loyalty means to your business.
This course explores the true meaning of customer loyalty. From rational to experiential to emotional, we link their successes and failures of loyalty schemes to the psychology of consumer loyalty. With a simple analysis of the building blocks for developing loyalty we lay out a step-by-step framework for building an effective loyalty strategy, with a strategic approach you can use in your specific organisation.
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